Skip to main content

AMSOIL 2017 Year in Review (Part 1)

AMSOIL 2017 Year in Review (Part 1)

Here at AMSOIL, 2017 delivered a whirlwind of activity from start to finish. From new and reformulated products that further solidified our status as the leader in synthetic lubricant technology, to the loss of our beloved founder Al Amatuzio, it’s been a year of highs and lows unlike any other in our history.

Let’s take a look back at where we’ve been as we enter into 2018 with big things on the horizon. Special thanks to my fellow blogger Lindsay Premo for helping track down all this information.

January:

We launched reformulated Heavy-Duty Metal Protector, protecting scores of vehicles and equipment from the effects of rust and corrosion.

February:

We revamped our diesel line of synthetic motor oils to exceed new API CK-4 requirements. Signature Series Max-Duty Synthetic Diesel Oil represents the top tier of AMSOIL protection, while AMSOIL Heavy-Duty Synthetic Diesel Oil provides diesel owners with an upgrade over other synthetic and conventional oils.

We took a little trip out west to Hammertown for the King of the Hammers. Team AMSOIL racers Brad and Roger Lovell once again dominated the Smittybilt Every Man Challenge, taking first place for the second year in a row.

March:

AMSOIL 20W-50 Zero-Turn Synthetic Hydrostatic Transmission Fluid and AMSOIL 10W-40 Synthetic Small-Engine Oil are introduced, rounding out the commercial-grade product line.

March saw the multi-year reign of Tucker Hibbert fall as Kody Kamm sailed to an overall season victory in the AMSOIL Championship Snocross Series. With the new rule change for the 2017-18 season that bans engine modifications, will Kamm be able to repeat? We’re getting close to finding out.

April:

AMSOIL Founder and Chairman of the Board Albert J. Amatuzio passed peacefully in Duluth, Minn., surrounded by family. The industry mourned the loss of a true visionary who launched an entire synthetic oil revolution that forever changed the automotive world. He changed the lives of countless people. Read some of their stories here.

The 2017 Spring Carlisle event took place, bringing out the masses for one of the largest car shows and swap meets in the nation. AMSOIL is the Official Oil of the Carlisle Events series, which holds several events throughout the year focused on specific auto enthusiast groups.

We launched new and reformulated brake products to better meet the needs of modern brake-system maintenance and operation. New AMSOIL DOT 3&4 Synthetic Brake FluidAMSOIL Dominator DOT 4 Synthetic Racing Brake Fluid and AMSOIL Brake & Parts Cleaner join the product family.

The second-annual Ultimate Callout Challenge brought out the big guns in the diesel performance industry, drawing together top diesel builders in Indianapolis for a dyno shoot-out, sled-pull and drag race. Heavyweight Lavon Miller took the title in 2017 and is likely the one to watch in 2018. You may remember him from his days of holding court in the Diesel Power Challenge.

May:

AMSOIL 15W-60 Synthetic Motorcycle Oil hit the market, giving Victory and Indian Scout owners a premium alternative to higher priced manufacturer-branded oils. This long-sought-after product hit the masses just in time for Laconia Bike Week, proudly presented by AMSOIL.

Cruisin’ Ocean City took over the Ocean City, Md., boardwalk over Memorial Day weekend with more than 3,500 registered vehicles and scores of spectators. As the Official Oil of this event, we had the honor of awarding a six-foot trophy to the 2017 Best of Show winner. Check out the full story and pics here.

June:

AMSOIL hosts the AMSOIL Northland Law Enforcement K-9 Foundation event at the AMSOIL Center in Superior, Wis. Community members gathered on the AMSOIL grounds for a live demonstration and up-close look at the law enforcement vehicles and equipment that keep us safe. Founded in 2013 by Al Amatuzio due to his love for our canine friends, the Northland K-9 Foundation was established to create a fund for local law enforcement to build and expand highly skilled K-9 units. Learn more about this worthy cause here.

In June we saw the new and improved TORC: The Off-Road Championship kick off in the Midwest with a total revamp of the series. The growth of the Pro 2wd class, new racers in Pro 4×4 and the continuation of the UTV class made for a more exciting race season. 2018 is sure to be even better.

The 2017 Diesel Power Challenge commences, bringing together the nation’s top diesel builders for a head-to-head competition involving dyno testing, drag runs, a fuel economy challenge and more. 2016 champ Charlie Keeter defended his title, earning himself another giant trophy for his collection and a check for $1,500 along with a $500 shopping spree from AMSOIL.

Whew. These are only a few highlights in the first half of the year, and there’s plenty more we can cover. We will do just that in Part II of the AMSOIL Year in Review coming up next, so stay tuned.

The Right Hydraulic Oil Can Make a Difference.

AMSOIL formulates a hydraulic oil for just about any operating condition.

Mike Caruso

Mike Caruso of AMSOIL

Although easy to miss, hydraulic systems are everywhere; without them life would become very difficult. Hydraulic systems may be as simple the floor jack in your garage or as complex as a crane. From machines and earth movers helping Sioux Falls to expand as a city to high dollar or vintage farm equipment out on the range.  Systems can be mobile, travel many miles to worksites, or others which spend their entire service life in one spot on a factory floor. Regardless of the type of system, they all operate in a similar fashion using the same types of parts. The hydraulic oil plays an important role in the health of each of these components and the overall smoothness and efficiency of the system.

Reservoir – The reservoir is simply the tank that holds the oil. On its way through the system the oil will spend a short period of time here. In that time, the oil has a quick opportunity to release air that’s gotten into the system so it doesn’t contribute to sluggish operation. All AMSOIL hydraulic oils have excellent air-release characteristics, maximizing this important benefit of the reservoir.  Another important function is to allow water to separate from the oil, allowing it to be drained. This is obviously most important for systems with larger reservoirs where draining can be accomplished easily.

Pump – The oil can’t be too thick when the machine starts in cold conditions. If it is, there’s a chance the pump will be damaged. On the flip side the oil can’t get too thin when the machine hits its highest operating temperature or excessive wear and poor performance can be expected. To ensure the viscosity remains within the system’s limits you can do one of two things. First, you could change to lighter or heavier oil depending on the conditions or, second, you could use a multi-viscosity oil to cover all the bases. The easiest way to identify oils that resist thinning and thickening is the viscosity index (VI). Oils with high viscosity indices resist viscosity changes with temperature far better than those with low VI. This fact can often save customers the expense and hassle of changing from lighter to heavier oil to meet the conditions. Most oil companies provide the VI number on their product data sheets.

Hoses and seals – Hydraulic oil must not chemically damage seal or hose material and should condition these materials to extend their service life.

Valves – Hydraulic valves are very close-tolerance items and even the smallest amount of varnish or dirt can cause them to bring a key piece of equipment to a halt. Keeping dirt out is simply a matter of good maintenance practices, but preventing varnish is pretty much up to the oil. Varnish occurs when oil breaks down under high-heat conditions. Just being synthetic helps AMSOIL hydraulic oils resist this breakdown, but we go beyond that with our HV Series Hydraulic Oil. These products are high-VI, multi-viscosity oils built with the ability to combat varnish formation. The product data page includes a graphic example of some high-temperature testing we’ve done against conventional oil.

Actuator – The actuator is the component that does the work. Everything else in the system is there to power and control it. As stated before, the common actuators are cylinders or hydraulic motors. How well they do their work often depends on the proper viscosity of the oil, so the same benefits that a mulit-viscosity provides for pumps are true for actuators. Now that I’ve covered the very basics of common components we’ll spend a little time on two of the most popular hydraulic oils we offer.

AMSOIL Synthetic Tractor Hydraulic/ Transmission Oil (ATH) serves two functions simultaneously. It’s designed to provide correct frictional characteristics for transmissions and wet brakes while performing as a premium synthetic hydraulic oil. It is used in many types of popular mobile machinery and provides excellent all-weather capability. That means the equipment that operates smoothly moving gravel around the farm in the summer will perform just as well removing snow in the winter without changing the hydraulic oil. This, coupled with premium wear protection, adds up to savings for the customer.

AMSOIL Synthetic Multi-Viscosity Hydraulic Oil has a solid track record of success. It exhibits high performance near the Arctic Circle as well as the hottest parts of the Deep South. Our Dealers have found a home for it in oil rigs, on ships, in mobile equipment and in large industrial applications throughout the U.S. and Canada. Not only does it provide all the benefits of multi viscosity oil, its unique ability to fight varnish formation has made customers happy by protecting high-value, critical systems.

As always, if you ever need technical recommendations, contact our Tech Services Department at 715-399-TECH or tech@amsoil.com. Or just call the OMAHA AMSOIL store at 402-933-3902

Synthetic Multi-viscosity Hydraulic Oil

Upgrade your conventional oil to AMSOIL to see and feel the difference! More work using less energy at all temperature extremes. Measurable wear and reduction in deposits as well as a reduction in downtime will save you money.

Call 800-579-0580 for wholesale pricing or to order via phone. 

Online ordering and PDF’s available here

Package sizes include:
5-Gallon Pail
Drums in 30, and 275 gallon.