From the President An oil company out of Florida called Amalie* is being sued for knowingly misrepresenting its motor oil as good for modern vehicles. It is alleged that Xcel Premium Motor Oil*, made by Amalie, is falsely advertised as being safe for vehicles. According to the lawsuit, the oil is advertised as “premium,” and […]
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Tag: quality
Perfect Pairing:Signature Series Motor O...
Perfect Pairing:Signature Series Motor Oil and Ea® Oil Filters Combining premium motor oil with a premium oil filter is necessary for total engine protection. Complete engine protection is a team sport. The long-term effectiveness of a quality motor oil is often hindered by poor filtration. At the same time, the superior capabilities of a premium […]
Beater Car – AMSOIL XL Offers better Val
Expensive AMSOIL for my old daily driver? That’s definitely one part of the conversation that comes up weekly with our Sioux Falls customers. Either while discussing our various price breaks with the “Good, Better, Best” lines within one product category or if a 2nd car is discussed in addition to their prized possession. Being proud […]
AMSOIL Knowledge Base & Commitment to Ex
I go to the AMSOIL HQ in the Twin Ports cities of Duluth/Superior at least once every year. There we have three to five days to pick up on industry trends, hear from suppliers, tour the latest plant/lab/research facilities and meet with the corporate staff. Their purpose is to show us the how, why and […]