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2019 AMSOIL Year in Review: Product & Company News

2019 Year in Review: AMSOIL Company News

Editor Note: – This is being posted late but that’s alright as AMSOIL’s year starts now in August when things really get started for us – Summer maintenance and in northern climates not far is the season to wrap things up for winter.

As we near the end of yet another decade, we here at AMSOIL are reflecting upon a year of product development, corporate partnerships and the promise of continued success as we head into 2020.

Take a walk down memory lane with us in this installment of the 2019 AMSOIL Year in Review: Product & Company News.

January

We kicked off the year with further immersion into the wind-turbine market.

AMSOIL products are now installed in nearly 50 percent of all wind turbines in the U.S. along with more in Europe, China, India, Brazil and others. This initiative further validates the protection and performance of AMSOIL lubricants in the most demanding operating conditions.

Several manufacturers now use AMSOIL as their OEM factory fill.

AMSOIL Diesel Injector Clean + Cetane Boost launched, offering diesel owners a convenient option to protect their fuel systems.

This new product combines superior detergency and improved lubricity while increasing horsepower and cetane up to 8 points. Oh, and it won a prestigious award before the end of the year, too. More on that below.

Diesel Injector Clean + Cetane Boost

February Updates

AMSOIL Signature Series 5W-30 Max-Duty Synthetic Diesel Oil gets an update.

This top-tier oil represents one of the most versatile products in the AMSOIL lineup by meeting the latest diesel and gasoline specifications including API CK-4 and API SN PLUS.

It features the combined wear protection benefits of a 15W-40 with the fuel economy benefits of a 5W-30.

March Addition

AMSOIL MP Metal Protector becomes even more convenient with the addition of 4-ounce aerosol packaging.

This product is truly a jack-of-all-trades for almost any application. Find ideas here and keep this one in mind for stocking suffers next year.

MP Metal Protector

April in New Packaging

The award-winning AMSOIL easy-pack expands into the powersports market with the addition of AMSOIL ATV/UTV Transmission & Differential Fluid and AMSOIL Synthetic 75W-90 Marine Gear Lube.

May- more EZ Packs!

Five more easy-pack offerings make their way into the AMSOIL lineup, reducing mess, waste and frustration for even more applications.

AMSOIL Signature Series Multi-Vehicle Synthetic ATF
AMSOIL Signature Series Fuel-Efficient Synthetic ATF
AMSOIL Manual Transmission & Transaxle Gear Lube 75W-90
AMSOIL SEVERE GEAR® Synthetic 75W-110 Gear Lube
AMSOIL SEVERE GEAR® Synthetic 80W-90 Gear Lube

June – 10W-30 Breakthrough

AMSOIL introduces new Signature Series Max-Duty 10W-30 Synthetic Diesel Oil.

In store here in Sioux Falls it’s become a hit!! Available at Stan Houston’s too.

It delivers excellent viscosity control, extended drain intervals and 6X better wear protection than required by the Detroit Diesel DD13 Scuffing Test for Specification DFS93K222.

That’s very techy, we know, but it means we exceed the highest standards.

Amsoil Signature Series Max-Duty Synthetic Diesel Oil 10W-30

July

AMSOIL revamps its powersports Product Guides, making up one of just two such guides available in the industry.

Due to the high level of research and maintenance such guides require, most lubricant and filter companies take a hard pass on offering this kind of tool.

The AMSOIL Product Guides deliver recommendations for more than 225 different equipment brands and nearly 180,000 components across all spectrums of the powersports industry.

Whatever your application, if you’re in need of an AMSOIL product recommendation, find it here.

October

The 2019 AMSOIL Direct Jobber Convention takes place in Scottsdale, Ariz.

AMSOIL President & CEO Alan Amatuzio and other corporate staff mingled with AMSOIL Direct Jobbers for training, networking and an Arizona luau topped off with a fireworks display. Good times were had by all with attendees gaining invaluable knowledge and motivation to grow their AMSOIL businesses.

Find out if becoming an AMSOIL Dealer is right for you.

AMSOIL 5W-30 Synthetic Small Engine Oil hit the market to round out the small-engine-oil family.

Recommended primarily for snowblowers and generators, this was a welcome addition for those who need their equipment to perform in extreme temperatures and conditions.

Amsoil 5W-30 Synthetic Small Engine Oil

AMSOIL Upper Cylinder Lubricant came right out of the gate ahead of the competition.

This premium gasoline fuel additive delivers 18 percent more lubricity than Lucas* and 20 percent more than Sea Foam* for better retention of horsepower and fuel economy¹.

Upper Cylinder Lubricant

¹Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.

(Do fuel additives work? Find out here.)

December

Closing out the year was a win for AMSOIL Diesel Injector Clean + Cetane Boost at the 2019 Performance Racing Industry (PRI) Show in Indianapolis, Ind.

Selected as one of the winning products from more than 500 entries, Indian journalist Aatish Mishra of Motor Sport India Magazine chose this product with the following sentiments in mind:

“Diesel passenger cars are immensely popular in India, and a lot of enthusiasts like to tune up their diesel-engine cars,” said Mishra of his selection. “A product like what AMSOIL has showcased would go down well with this group of people. It would provide them better quality fuel and allow their cars to run better.”

This covers the notable company and product highlights from the final year of the decade, and what a great one it was.

Stay tuned for a recap of our exciting racing and event highlights from our resident expert, Race & Events Coordinator Lindsay Premo.

See you in 2020!

A closer Look At Engine Sludge

Preventing Causes of Engine Oil SLUDGE

Brands matter, quality matters and frequent oil changes will not alter this. It’s all based on the additive quality and it does effect the price.

Engine sludge occurs when oxidized oil and contaminants build up on engine surfaces. It can restrict the flow of oil to the point of engine failure and costly repairs.

As the oil installed in your vehicle ages, oxygen reacts with the lubricant, resulting in a permanent chemical change. The oil picks up oxygen and becomes thicker. Just like oxygen attacks metal surfaces and causes corrosion, it negatively affects lubricants and reduces their ability to lubricate, cool and protect components. Excessive heat speeds the oxidation process. In fact, every 18°F (10°C) increase in temperature doubles the rate of oxidation.

Adding to the challenge, contaminants begin to form during normal operation. In engines, hot combustion gases can blow by the piston rings and contaminate engine oil. Glycol from engine coolant, water that forms with temperature fluctuations and fuel are other common contaminants that affect lubricants. Left unchecked, contaminants accelerate chemical reactions, which overload the lubricant and cause the formation of sludge – a gelatinous substance that wreaks havoc in engines.

Sludge can block the oil passages and oil-pump pick-up screen, resulting in oil starvation. Often, the negative effects are cumulative rather than sudden. Many engines with variable valve timing (VVT) use oil pressure-operated mechanical devices to change valve timing, duration and lift. Sludge can plug the solenoid screen or oil gallies and impact the operation of VVT mechanisms, eventually leading to a costly repair bill. Sludge reduces efficiency and increases time and money spent on maintenance.

Signature Series vs. Sludge

Signature Series Synthetic Motor Oil was subjected to the Sequence VG test to measure its ability to prevent sludge. As expected, Signature Series produced an oil pick-up tube screen virtually free from sludge (see image below). Our unique combination of detergents and high-quality base oils control oxidation and sludge to keep engines clean and efficient.

AMSOIL synthetic lubricants not only resist oxidation and sludge formation, they can help clean existing deposits in neglected engines due to superior detergency. With modern engines and equipment demanding higher-quality lubricants, it’s good to know AMSOIL synthetic lubricants are formulated to protect against sludge in the toughest operating conditions.

Sludge: a gelatinous substance that wreaks havoc in engines.

 

 

 

 

Signature Series has 50 percent more
detergents¹ to help keep oil passages clean and promote oil circulation. It provides 90% better protection against sludge².

 

 

Synthetic Warehouse note:

We own an ecoboost engine (on our Ford van) so based on our personal experience the Signature Series is the only choice in these engines. They run extremely hot effecting the process mentioned above. Test the oil you are using now at or near Ford’s maximum interval and I’m certain it’s beyond it’s life!! TBN and Oxidation levels can be at dangerous levels.  Signature Series gives you that extra benefit of the doubt because when the detergents dissipate you can start to have severe wear from corrosion and of course needless deposits from sludge AND increased oil consumption. We eliminated 75% of a resent F150 Ecoboost V6 oil consumption problem using the Engine Flush (FLSH) and the Signature Series 5W-30 (ASL).

It’s not just about keeping your car or truck longer. It’s the issues our competition causes such as carbon coating your intake valves which is an issue on modern gasoline direct injection engines.  It’s very costly to clean these as there is no-longer the gasoline we enjoyed as the cleaning agent. Fuel is shot directly into the quench area so oil vapors land on valves and build up over time.
Some newer cars do have an additional injector in the throttle body for start-up and cleaning but this will not be the common setup.

So AMSOIL Signature series will keep these areas cleaner as that’s part of what you are paying for. AMSOIL’s lowest volatility is by far worth paying for. And in some cases you pay less for our product than several of the “so called synthetics”.

Make our Sioux Falls locations your only source for lubricants! Many have made the switch for good. We’re at 47073 98th St just behind Marlins Diner. Exit 73 on I29. Or call to make sure I’m there at 605-274-2580.

 

OE 0W-16: Light and Strong

OE 0W-16: Light and Strong

Now in stock in Sioux Falls. Exit 73 behind Marlins!

A 0W-16 viscosity motor oil may seem exotic to North American drivers, but as fuel efficiency requirements increase, it may become a common recommendation of manufacturers worldwide. Japanese engineers have long experimented with ultra-thin motor oils, and 0W-16 has been in regular use in Japan since the 90s.

The Benefits of Going Thin

Lower viscosity motor oil can increase fuel economy, and the pressure to create engines that sip less fuel has hastened the introduction of these viscosities to North America. The stated fuel mileage estimates for several 2018 vehicles were calculated with 0W-16 motor oil installed. Beyond fuel economy, lower viscosity oil can also provide excellent cold-starts in the most frigid temperatures.

See the latest updates via this product spec sheet covering the OE line. This link is automatically updated any time there is a change in data.

OE 0W-16 Synthetic Motor Oil

The primary concern with low viscosity oil is wear protection. Like the rest of the OE line, OE 0W-16 develops a strong fluid film that keeps metal components separated and protected. Our work didn’t end with simply blending a new viscosity. OE 0W-16 Synthetic Motor Oil (OES) is formulated with unique anti-wear additives that protect critical engine parts like pistons and cams. This added protection is particularly important in the extreme environments produced by today’s smaller-displacement engines that run on lower viscosity oil.

  • Provides advanced wear protection
  • Improves fuel economy & maintains low emissions
  • Protects pistons from low-speed pre-ignition
  • Keeps engines clean
  • Protects in all temperatures
  • Meets the requirements of popular new vehicles like the 2018 Toyota* Camry* and the 2018 Honda* Fit*
  • Recommended for use in applications that require the API SN PLUS (Resource Conserving) specification. Use only where 0W-16 is specified. Do not substitute for 0W-20 or other viscosity.

 

Want the Best Diesel Oils for Your Vehicle?

Confused About Diesel Oil? We’ll help you

Your diesel truck is a serious investment – don’t skimp on protection. AMSOIL manufactures the best diesel oils on the market, providing the ultimate protection for your hard-working diesel engine, preserving the horsepower you crave and keeping you on the road.

We engineer our synthetic diesel oils with the same passion and pride you put into your turbodiesel, providing protection you can depend on in the most severe operating conditions.

Do you want extra engine protection?

Excessive wear to diesel cylinder liners and rings leads to increased oil consumption and loss of compression, reducing horsepower and fuel economy.

AMSOIL delivers rock-solid wear protection you can rely on.

Do you tow or haul?

Operating at up to 150,000 rpm in temperatures that exceed 1,000°F (538ºC), a turbocharger on a stock engine can dish out a lot of punishment to your oil.

If it’s not formulated to take the beating, the oil can break down, creating deposits and wear.

For some, stock engines don’t provide enough power, but dropping a tune on your engine puts even more stress on both your turbo and your oil.

Here again, AMSOIL delivers.

When you push the Turbo in your diesel, we'll provide the extra protection.

Do you store your vehicles and equipment?

Intermittent use, prolonged storage, humidity and short drives can lead to the development of rust and corrosion, causing major damage to diesel engines.

Come of the better known diesel oils offer little rust protection if any.

Do you drive in hot temperatures?

AMSOIL synthetic diesel oils resist thermal (heat) breakdown better than conventional and competing synthetic diesel oils, effectively retaining their protective viscosities for added engine protection in extreme temperature conditions.

Check out the entire AMSOIL diesel Oil line

Do you drive in cold temperatures?

Unlike conventional oils, AMSOIL synthetic diesel oils contain no wax, staying fluid in sub-zero temperatures for easier starting, improved oil flow and reduced wear.

Signature Series 0W-40 has a broad viscosity range that offers 4X better cold-cranking ability than a 15W-40. Use the 0W-40 year round here in Sioux Falls  – no problem!

Find out how to keep diesel fuel from gelling in the cold.

Do you own a high-mileage vehicle?

AMSOIL synthetic diesel oils provide low rates of volatility (burn-off), reducing oil consumption during operation and passing less oil vapor into the combustion chamber.For example the Signature Series in 2017 and earlier Duramax engines per customer feedback yield a significant reduction in regens! The savings in fuel and agony is worth that alone.

Reduced oil consumption is especially important for the performance of your exhaust system.

lower oil consumption saves you in future diesel downtime and loss of fuel economy.
A top seller in the Sioux Falls 98th St Store.

 

SCCA Mazda Engine Builder Trusts Only AMSOIL

Championship Engine Builder Trusts Only AMSOIL

More than 1,080 miles covering six states separate Jesse Prather Motorsports, in Topeka, Kansas, from Virginia International Raceway.

And yet Jesse Prather’s influence at the track in October for the Sports Car Club of America’s (SCCA) annual “Runoffs” was unmistakable as an estimated 20 cars had one of his motors under its hood. In 2017, that number was 32. And two of those cars won national championships that year.

Top driver becomes top engine builder

That’s all to say that Jesse Prather is a big name in SCCA road-racing circles, particularly for competitors at the Runoffs, the SCCA’s biggest event. Many of them source their engines from Prather’s shop, where he puts his wealth of racing experience to work.

Although Prather has raced himself, winning three SCCA national championships, and has built race cars, today he mostly builds high-performance engines. He’s developed a niche building Mazda engines, but he also builds Honda, BMW and other foreign-made engines.

No doubt his father’s experience racing British sports cars for parts of three decades played a part in Prather’s career. Prather’s father opened a racing shop in Kansas around 1990, where Jesse worked for 10 years. It was there he started working on Mazdas.

“A customer wanted me to build a rotary engine for his RX-7, and it just kind of snowballed from there,” Prather said. His success behind the wheel laid the foundation for his success as an engine builder.

“[When you win], people want to know where you’re getting your equipment from. I built it all myself, so that’s how I started this business.”

AMSOIL Break-In Oil key to success

Today, Prather runs his own business, and AMSOIL products are a huge part. In fact, every engine that leaves Jesse Prather Motorsports is shipped with AMSOIL Break-In Oil inside the crate. It was this product that drew Prather to AMSOIL several years ago.

“I was looking for an oil that would seat rings properly, but that I could also run hard on the dyno,” said Prather. “With a lot of the break-in oils out there at that time, you couldn’t run the engine hard on the dyno because it couldn’t take the heat that we put them through on initial break-in.”

Break-In Oil (SAE 30)

Engine break-in is vital to building a championship racing engine. If the piston rings don’t seat properly against the cylinder wall, engine compression can suffer, reducing horsepower.

In Prather’s case, engine design posed additional challenges.

“We used forged pistons with thin rings to reduce drag in the bottom end of the engine,” he said. “I used to always have a lot of trouble getting these rings to break-in to the cylinder wall.”

Prather tried several techniques to solve the problem, but AMSOIL Break-In Oil proved most successful. “Now the rings seat in the first 10-15 minutes versus having to run an engine 2-3 hours before the rings seat – and sometimes they’d never seat,” he said.

“Every single engine I ship has AMSOIL Break-In Oil shipped in the crate with the engine. It’s a required step to using a Jesse Prather Motorsports racing engine.”

Jesse Prather

Racing oil just as important

Prather’s use of AMSOIL products doesn’t end after break-in.

He recommends AMSOIL DOMINATOR® Synthetic Racing Oil in his engines due to its excellent wear protection and heat resistance.

(Should you use racing oil in your daily driver? Find out here.)

“Even after running fairly high oil temperatures during a race, the oil does a good job absorbing the contaminants we put it through,” said Prather.

Most customers have their engines rebuilt after two years or 20 hours. It’s then that he sees DOMINATOR’s excellent performance first-hand.

“When I get these motors back, I see that the bearings have been protected. We don’t have bearing scuffing. We don’t have bearing deterioration. I don’t see extensive wear in some of the chain-driven camshafts. I don’t see excessive wear on the bore or on the pistons.”

“It’s amazing; it just works. And we abuse it. This oil gets abused day in and day out.”

Jesse Prather

DOMINATOR® 10W-30 Racing Oil

Prather’s use of AMSOIL extends beyond the motor.

He uses Synthetic Manual Transmission and Transaxle Gear Lube in all synchronizer-equipped transmissions. He also uses SEVERE GEAR® Synthetic Gear Lube in the differentials and some transmissions not equipped with synchros.

As Prather says, wear protection is the key to a good differential fluid, particularly in high-demand racing applications that undergo tremendous pressure. And SEVERE GEAR meets his demands.

“Even up to 300°F (149°C), SEVERE GEAR doesn’t break down; it continues to protect. It can take the heat and it still protects those gears.”

Jesse Prather

New Easy Pack for simple differential oil servicing.

AMSOIL isn’t just for racing

Prather makes sure his customers know just how well AMSOIL performs.

“I tell them it does the best job protecting their engine, period. I’ve been around racing for 40 years, and I tell them it works the best for what we’re doing with these cars.”

“I’ve seen the least amount of wear in the engines and the best protection of any other oil I’ve ever used, and I’ve used a lot over the years.”

Jesse Prather

While Prather has notched plenty of wins on the track, he derives more satisfaction from seeing his customers win.

“I’ve had a customer win a national championship every year for the last multiple years,” he said. “And that really is what drives me to keep pushing.”

As with many AMSOIL users, Prather’s initial positive experience with one AMSOIL product convinced him to try others. He now uses AMSOIL products in everything he owns with an engine.

“I’ve expanded into using AMSOIL in all my engines, from my lawnmowers, to my RV, to my skidsteer, to all my family’s vehicles. I use it exclusively. I don’t have any other oils in my shop,” he said.

And the reason he uses it, as his customers have found out, is that it simply works.

“That’s all that matters to an engine builder. It’s not about being loyal to a certain company – it’s about what works. I trust AMSOIL exclusively with all my racing engines,” said Prather.