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No Fear and Loathing at the Mint 400

No Fear and Loathing at the Mint 400

“In some circles, the Mint 400 is a far, far better thing than the Super Bowl, the Kentucky Derby and the Lower Oakland Roller Derby Finals all rolled into one. This race attracts a special breed…”  – Hunter S. Thompson

In 1971, author Hunter S. Thompson wrote his famous article “Fear and Loathing in Las Vegas” while covering the Mint 400 for Sports Illustrated. Thompson’s article was later adapted into a novel and then into a film starring Johnny Depp and Benicio Del Toro, signifying the Mint 400’s relevance to American pop culture.

The Mint 400 started in 1967 near Las Vegas as a public relations event to promote the Mint Hotel’s annual deer hunt. Race organizers sent two matching dune buggies 600 miles through the desert from the Mint Hotel to the Sahara Hotel in Lake Tahoe, Calif. The event because famous overnight, with national television coverage drawing the attention of race fans across the country.

Some of the “special breeds” who have competed in this event include Al and Bobby Unser; Rick Mears; Mickey Thompson; actors Steve McQueen and Patrick Dempsey; and comedian Jay Leno.

AMSOIL racers to take to the desert

Coming off an impressive seventh-place finish at the King of the Hammers UTV race last month, two-time Mint 400 champion Bryce Menzies is looking to do it again in this year’s Trick Truck class. His fellow #TeamAMSOIL racer Brad Lovell is also looking to keep the momentum going following a second-place finish at last month’s King of the Hammers EMC. Lovell, who took second in the Vintage Open Class at last year’s Mint 400, will be competing in his first ever 6100 race.

Prior to racing on Friday, Lovell’s pit crew will participate in the Method Race Wheels Pit Crew Challenge along Fremont Street on Thursday evening.

Stop by the AMSOIL booth

AMSOIL will be located on Fremont Street throughout all the pre-race events. Be sure to stop by and pick up your exclusive Runs on Freedom™ bandana. Fill out our survey on Friday, March 8 for a chance to win the fender from Lovell’s new 6100 truck following the race.

On Thursday and Friday, Menzies’ UTV from King of the Hammers will be on display. Lovell’s Bronco will be displayed Thursday and his new 6100 on Friday. Both Menzies and Lovell will be in the booth Friday at 2 p.m. local time signing autographs for fans.

Buy two SEVERE GEAR® easy-packs, get one free

We’re also offering a special promotion as part of our Mint 400 partnership. Buy two AMSOIL SEVERE GEAR Synthetic Gear Lube easy-packs and get one free. It’s the same gear lube Menzies and Lovell trust in their race vehicles.

Find more information on the promotion here.

As always, tune into our social media channels for updates throughout the race. The week kicks off Wednesday, March 6 in Las Vegas. Check out the complete schedule of Mint 400 events here.

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We’ll see you at the races!

Announcement – Banks Performance/AMSOIL Partnership

Known for Being The Pinnacle of Performance, AMSOIL and Banks Make for Logical Partnership

Much more to be published on this in the future of course – here’s just a little about the two firms.

Endorsement To Better Serve Customer Base

Banks Power has recently endorsed AMSOIL as the lubricant of choice. As the premier design and manufacturer of power enhancing products for diesel and gas powered vehicles, Banks Power is well-known and respected in the diesel enthusiast community. Similar to AMSOIL, the company’s fundamental principles combine old fashioned business ethics and service with leading technology. Customers expect elegantly engineered products, superior construction, scientifically proven performance and competitive prices.

amsoil and banks performance partmership

Technological Achievements

Banks company history is studded with technological achievements. Including Gale’s pioneering work in turbocharging marine engines in 1969; the premiere of twin-turbo small block Chevy engines in 1978; the invention and patent of the Banks OttoMind electronic fuel management module in 1997; transmission control systems; and the recent invention and patent of the iDash DataMonster, the only instrument to calculate, log and display an exclusive suite of engine parameters, including manifold air density.

Engineering

First and foremost, Banks is an engineering firm. Established in 1958 Banks has grown to 100+ employees on a 12 acre campus. The mechanical engineering department is staffed with world class automotive experts who design and test the latest high performance equipment. In the Race Shop, special project vehicles feature cutting edge diesel and gasoline development, multiple turbo applications, mind-boggling horsepower and head turning style. Sophisticated electronic engineering technologies are applied to engine improvement in the rapidly growing Computer Systems Engineering Department. Gale Banks Engineering Designs turbocharged engines from the centerline of the crankshaft out.

Amsoil as included differential oil with banks products

“Banks Protected by AMSOIL”

Banks Protected by AMSOIL endorsement will appear on all digital media reaching millions of enthusiasts who have yet to experience the AMSOIL difference.

Creating further valuable exposure, Banks is offering its new differential cover bundled with four Easy Packs of the AMSOIL Severe Gear as the first fill lubricant coupled with a flyer with information on how to buy or find AMSOIL products.

More AMSOIL Products Available in the Award-Winning Easy-Pack

The New EZ Pack is making waves! No more oil change Hassle

Sometimes an idea so great comes along it makes some wonder, “Why didn’t anyone think of this sooner?”

Case in point: AMSOIL easy-packs. Their innovative, flexible design has revolutionized the challenging task of changing fluids, reducing mess, waste and hassle.

Less Mess. Less Waste. Less Hassle.

After extensive research and testing to produce a concept worthy of the AMSOIL name, the AMSOIL SEVERE GEAR® Synthetic Gear Lube easy-pack launched in August 2018 to resounding success. It has earned rave reviews, a SEMA Global Media Award, a Flexible Packaging Achievement Award and the expectation that other companies will soon attempt to follow the AMSOIL lead once again.

Here’s what one customer says about the SEVERE GEAR easy-pack.

“175,000 trouble-free, heavy-haul miles. The new gear oil pouch makes it so easy to change diff fluid. Make the switch to AMSOIL today. Proven protection in the worst conditions.”

Nate the Hotshot
Laurel, Miss.

Since the launch of the AMSOIL SEVERE GEAR Synthetic Gear Lube easy pack, AMSOIL has expanded its easy pack offerings to include even more products. Check those out below and prepare for a new way of changing fluids with less stress and mess than what you’re used to enduring.

SEVERE GEAR Synthetic Gear Lube

Available in 75W-90, 80W-90, 75W-110 and 75W-140 viscosities, SEVERE GEAR is engineered for high-demand applications found in today’s autos/pick-up trucks, SUVs, heavy equipment and other hard-working vehicles. It delivers extreme-temperature performance no matter where the roads you travel happen to be.

Synthetic ATV/UTV Transmission and Differential Fluid

AMSOIL Synthetic ATV/UTV Transmission and Differential Fluid delivers severe-service protection against wear while riding aggressively or tackling tough terrain around your property. It protects heavily loaded, high-torque gears to promote long equipment life, even in extreme operating temperatures.

Bonus: AMSOIL synthetic lubricants are Warranty Secure, keeping your factory warranty intact. Click here to learn more about your freedom to choose the lubricants you think best – and to score your free AMSOIL Runs on Freedom decal.

Synthetic Marine Gear Lube

AMSOIL Synthetic Marine Gear Lube is an exclusive AMSOIL formulation of synthetic base oils and high-performance additives that address specific concerns of marine applications. It is fortified with extreme-pressure (EP) additives for superior protection of fast-accelerating, high-torque/horsepower engines. It delivers advanced outboard protection against power loss and gear wear, even with up to 15 percent water contamination.*

*Based upon AMSOIL testing of AMSOIL Synthetic Marine Gear Lube 75W-90 in ASTM 3233 and ASTM D892.

Signature Series Synthetic Automatic Transmission Fluid

Available in both Fuel-Efficient and Multi-Vehicle formulations, AMSOIL Signature Series ATF provides excellent wear protection and performance in today’s demanding transmission applications. Benefits include protection against thermal breakdown, cold-temperature fluidity, friction durability and maximum fuel economy.

Manual Transmission & Transaxle Gear Lube

AMSOIL Manual Transmission & Transaxle Gear Lube is formulated to meet the demands of towing, heavy hauling and performance driving typically found in manual transmissions. It delivers quick shifts and excellent wear protection in hot rods and muscle cars to promote smooth, fast engagement of synchronizers and gears. Its shear-stable formulation maintains viscosity and protects brass synchronizers while supporting equipment longevity.

Shop AMSOIL Easy Packs

The New SEVERE GEAR Easy-Pack Makes Changing Gear Oil Easy

The New SEVERE GEAR Easy-Pack Makes Changing Gear Oil Easy

Changing gear oil in differentials and manual transmissions is critical for smooth operatation and reduced maintenance. But professional mechanics and DIY enthusiasts agree: changing gear oil is a hassle.

The rigid conical bottle has been the industry standard for gear lube for decades.

That ’70s squeeze bottle

The source of the hassle can be found in the packaging. For more than 40 years the packaging standard has been a semi-rigid squeeze bottle with a narrow spout. This design was adequate when it was introduced due to the generous clearances and easy access to the differential and other components under your vehicle.

Vehicles, however, have grown more complex. The spaces to access components, including differentials, have shrunk. Trying to fit a rigid bottle into a confined space to reach a small fill hole is a recipe for bloody knuckles. Attempting to squeeze the fluid from the bottle into the differential is a mess, with much of the fluid ending up on you or your garage floor.

Despite these challenges, gear oil is runner-up only to grease for least attention paid among the majority of lubricant manufacturers. For most brands, this lack of focus is likely due to low gear oil sales.

Enthusiast experiences drive innovation

The AMSOIL brand is focused on providing enthusiasts and independent shop owners with the next level in protection. In addition to developing innovative ways to pack more protection into our products, we also focus on packaging innovations.

Many who work at AMSOIL are enthusiasts or DIYers. In fact, a weekend attempt to change gear oil in his truck led our gear-oil product engineer on a search for a better way to package gear oil. The gear-oil pump he had on hand didn’t work. His own attempts to engineer a Rube Goldberg machine of sorts to direct gear lube into the differential didn’t work.

The frustration and hassle led him to a single thought: there has to be a better way.

The SEVERE GEAR easy-pack eliminates the hassles of changing gear lube.

Flexibility eliminates hassle and waste

The result of this effort is the new AMSOIL SEVERE GEAR® easy-pack. The flexible package bends around obstacles so you can easily reach fill holes. This flexibility also allows you to squeeze all of the gear lube into the differential. That way you don’t have to buy extra gear lube just to account for the waste inherent to rigid bottles.

The industrial-strength packaging allows the easy-pack to withstand drops, abrasions and extreme pressure, as shown in the video below. The result is packaging that saves professional mechanics and enthusiast’s time, money, hassle and mess.

BUY THE SEVERE GEAR EASY-PACK NOW

Severe Gear®: The Right Tool For The Job

Worlds Best Differential Oil – SEVERE GEAR®:

Here in Sioux Falls we have to stock more and more all the time. makes me wish I bought a several pallets back way back when.  But it makes a HUGE difference. Temperature alone!

Your vehicle’s differential is likely not top of mind while hauling snowmobiles or ATVs for a fun weekend on the trails. Unfortunately, towing is in the severe service category and places extreme stress on your drivetrain. Today’s vehicles produce substantially more horsepower, torque and towing capacity than their predecessors, yet the design of differential gears and bearings remains largely unchanged. Many differentials even use less gear lube and lower viscosities than before in an effort to reduce drag and increase fuel economy. In essence, less gear lube is responsible for providing more protection.

Fighting the Grind

Differential designs have inherent weaknesses. In a traditional automotive differential, the pinion gear concentrates intense pressure on the ring gear. As the gear teeth mesh, they slide against one another, separated only by a thin layer of lubricant. The repeated stress the lubricant film bears can shear gear lubes, causing permanent viscosity loss. Once sheared, the fluid film weakens, ruptures and allows metal-to-metal contact, eventually leading to gear and bearing failure. The situation is amplified by severe-service applications like towing.

Thermal Runaway

The extreme pressures and temperatures placed on gear lubricants can lead to a serious issue called thermal runaway. As temperatures in the differential climb, some gear lubes lose viscosity and load-carrying capacity. When extreme loads break the lubricant film, metal-to-metal contact occurs, increasing friction and heat. This increased friction and heat, in turn, results in further viscosity loss, which further increases friction and heat. As heat continues to spiral upward, viscosity continues to spiral downward. Thermal runaway is a vicious cycle that leads to irreparable equipment damage from extreme wear, and ultimately catastrophic gear and bearing failure.

AMSOIL SEVERE GEAR Synthetic Gear Lube

SEVERE GEAR 75W-90, 75W-110 and 75W-140 excels in protecting gears and bearings from the rigors of severe-service operation. By design, it resists breakdown from high heat, preventing acids and carbon/varnish formation. Its wax-free construction also improves cold-flow properties, improving fuel economy and cold-weather performance.

Also available are 190 and 250 weight versions!

• Superior film strength

• Controls thermal runaway

• Protects against rust and corrosion

• Helps reduce operating temperatures

• Maximum efficiency

• Long oil, seal and equipment life

• Flexible easy-pack for clean, fast installation

Stop in here at 47073 98th St just off of the Tea Exit behind Marlins.