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Sold on AMSOIL – Now He Is A Dealer

DEALER: ‘EVERYTHING RUNS BETTER, LASTS LONGER’

How could it be you might ask? The answer lies in the devotion to manufacturing products of the highest possible quality and not reduced to increase profits. The position for a company to do that is risky these days but it’s why AMSOIL customers travel many miles to buy. About a quarter of our Sioux Falls customers come from areas over 25 miles away.

Dealer Robert Lolato of Orleans, Ontario, Canada has been a believer in AMSOIL products for more than 20 years.

He started using AMSOIL products in 1985. “I can tell you firsthand that my experience with AMSOIL products has been phenomenal,” he said. “Everything runs better and lasts longer. That’s why I decided in 2013 to become a Dealer — to help other people experience the benefits of using AMSOIL products.”

Loaded truck for towing

Lolato uses his 2009 GMC* 2500 HD Crew Cab* short-bed 4X4 diesel truck to haul a fifth-wheel camper. He installed AMSOIL Premium 15W-40 Synthetic Diesel Oil (DME) and an Ea® Oil Filter at the first oil change.

At 50,000 kilometers, he installed AMSOIL synthetic lubricants throughout the drivetrain of the truck:

Front Differential: AMSOIL Severe Gear® 75W-90 Synthetic Extreme Pressure (EP) Gear Lube (SVG)

Transfer Case: AMSOIL Signature Series  Fuel-Efficient Synthetic Automatic Transmission Fluid (ATL)

Transmission: AMSOIL Signature Series Fuel-Efficient Synthetic Automatic Transmission Fluid (ATL)

Rear Differential: AMSOIL Severe Gear 75W-90 Synthetic Extreme Pressure (EP) Gear Lube (SVG) All

Grease Fittings: AMSOIL Synthetic Multi-Purpose Grease (GLC)

Fuel Treatment: AMSOIL Diesel Injector Clean (ADF) in spring, summer and fall and AMSOIL Diesel Injector Clean + Cold Flow (DFC) in the winter months. When he tows the 12,000-pound fifth-wheel, Lolato uses AMSOIL Diesel Cetane Boost (ACB).

“My truck has 149,000 kilometers, and I tow a 38-foot fifth-wheel in the hot summer with no problem,” Lolato said. “And it starts in winter at minus 45 degrees without plugging it in.”

He changes the oil about every 15,000 kilometers, depending on fuel dilution. “I am getting better fuel mileage,” Lolato said. “There’s no lack of power, even when towing in hilly terrain, and it runs cool in the hot summer months when towing.”

His rig sparks interest and questions about the quality of AMSOIL products. “When people see my truck with the AMSOIL stickers on the back window, I show them the clean tailpipe on the truck and they can’t believe it’s a diesel. I also tell them the fuel mileage I get on the highway (25 mpg, not towing) and how cool the engine and transmission are when towing (78°C transmission, 100°C engine).”

Lolato also uses AMSOIL products front to back in his 2006 Mazda 3* hatchback with a 2.3L engine and his 2017 Hyundai Elantra* with a 2.0L engine.

Value Saves you Money

I’m always quick to correct a prospect when they say, “Well AMSOIL is great but only for those who are in the upper income brackets.” – Not true. Actually if I had to put a label on a majority of our “non-enthusiast” customers it would be the thrifty type who don’t let a dollar go to waste. AMSOIL saves money in so many aspects. Try and see for yourself.

Common Fixes for a Transmission that Jerks or Hesitates

Common Fixes for a Transmission that Jerks or Hesitates

AMSOIL Synthetic Automatic Transmission Fluid

Here are a few common reasons why your transmission may shift erratically, jerk or hesitate.

  • Low fluid level
  • Depleted fluid frictional properties
  • Poor cold-temperature fluidity

 

Start with the easiest fix

There’s an old adage when troubleshooting: start with the least expensive and simplest fix. In this case, check the transmission fluid level first. Low fluid can prevent the transmission from shifting properly. It’s important to find out why the fluid is low and fix any problems. It could be a leaky seal or other mechanical defect. Otherwise, adding new fluid won’t ultimately solve the problem.

Worn fluid equals poor shift quality

Transmission fluid that has aged and lost some of its frictional properties can also lead to poor shift quality. When your vehicle’s computer tells the transmission to shift gears, hydraulic pressure (provided by the fluid) squeezes a series of plates together inside a clutch pack to connect the engine to the transmission output shaft and route power to the wheels. The fluid’s frictional properties play a vital role in ensuring the clutch plates bind together properly and gear shifts occur seamlessly. Over time, the frictional properties of the fluid can degrade, leading to elongated, jerky or inconsistent shifts. In this case, it’s time for a fluid change. How do you know for sure the fluid is worn? The only definite way to find out is to conduct used fluid analysis. However, fluid that smells burnt or appears dirty is likely due for a change. It’s best practice to change the fluid before the frictional properties are depleted and poor shifting is experienced since poor shifts can cause the clutches to wear more rapidly and lead to bigger issues that need mechanical repairs.

Be aware of “adaptive” transmissions

One interesting note affects newer vehicles equipped with adaptive transmissions. These units “learn” your driving habits and the characteristics of the fluid to adjust shifts accordingly. As the fluid loses its frictional properties, the computer compensates and adjusts transmission performance. If you’ve recently changed your fluid, the computer may still operate as if old fluid is installed, causing poor shift quality. In these cases, keep driving and eventually the computer will “relearn” your driving habits and the behavior of the new fluid and adjust accordingly. The problem was significant enough on some 2012-2013 Ford F-150s to cause Ford to issue a technical service bulletin (TSB 13-1-10).

 

Your transmission fluid’s frictional properties are vital to best performance

Comparison of Frictional Properties - ATF

To demonstrate its outstanding performance, AMSOIL Signature Series Synthetic Automatic Transmission Fluid was tested in taxi cabs operating in the intense heat of Las Vegas. First, the frictional properties of new fluid were tested. Then, after more than 180,000 miles of work in a fleet of taxis, the fluid was tested again. As shown in the graph, the fluid maintained nearly identical frictional properties to new fluid after 180,000 miles of severe service. That translates into solid, confident shifts day after day and long transmission life.

 

Cold weather can reduce shift quality

When the temperature drops, transmission fluids with poor cold-flow properties can thicken and cause elongated and hard shifts until the fluid has warmed up enough to flow properly. Switching to a high-quality synthetic transmission fluid will help. Synthetics don’t contain waxes, as conventional fluids do, so they remain fluid at lower temperatures for improved shifts during cold weather.

The best transmission fluid available won’t fix a broken transmission. But using high-quality synthetic transmission fluid can help improve shift quality and maximize transmission life.