Skip to main content

Small engine shops think it’s a new motor. No, they just used our Small Engine Oil! A top 5 selling product.

Gallon jug of small engine oil

Save More in the Sioux Falls store when you Join!

If you buy in the Sioux Falls AMSOIL store become a PC and save!

Look up your Oil, Filters and Save 25%

Free Catalog

See the Latest Products and Preferred Customer Pricing.

Vehicle Look-Up Guides

Match AMSOIL to your Equipment. Get Filter Numbers

Wholesale Buying Deal

Local or Out of State - Get AMSOIL at Cost (PC Pricing)

AMSOIL HQ From the President – August 2019

From the President

An oil company out of Florida called Amalie* is being sued for knowingly misrepresenting its motor oil as good for modern vehicles. It is alleged that Xcel Premium Motor Oil*, made by Amalie, is falsely advertised as being safe for vehicles. According to the lawsuit, the oil is advertised as “premium,” and that it “protects like no other.” Yet the fine print on the oil’s back label says it is not suitable for “most gasoline-powered automobile engines built after 1930,” and “Use in modern engines may cause unsatisfactory engine performance and equipment harm.”

How shameful! This type of underhanded business is inexcusable. Unfortunately, it’s also not uncommon. Businesses in all industries make unscrupulous choices in order to part you from your money, but it’s especially infuriating to me when oil companies do so and get away with it when we take such extreme care to do things correctly. It would be much easier to take shortcuts, disregard regulations that “don’t matter” or tell little white lies. Instead, we apply rigorous scrutiny to everything we do.

When we recommend one of our products for a particular application, we guarantee it will perform as advertised. We don’t just guess, and we don’t just hope. We test and validate all areas of performance. In the lab and in the field, our products are subjected to extreme protocols designed to prove their abilities and demonstrate their quality. We develop specialized test procedures in an attempt to break the products we build, validate technologies for product development and perform comparative analysis. It also helps us differentiate various raw materials.

We know there’s no reason for consumers to take our word for it, so when we publish performance claims we usually send blind samples to an independent lab and use the results of those tests in our advertisements. We back up our claims with testing and we use industry-accepted tests and protocols for that testing. Then we subject our claims to a thorough legal review. We don’t want to overstate our products’ capabilities, so if anything we understate their performance.

I believe strongly in doing things right. We go the extra mile to ensure we’re on solid ground with everything we do. Sometimes we lose business due to our principles, and that hurts. But we remain true to who we are, and you can count on that as long as I’m at the helm. I won’t attach my name to anything less, and I wouldn’t ask you to do so either. I am proud to be associated with AMSOIL products and you should be too. You can be confident that anything released by this company does exactly what it’s supposed to do. That’s not always true of our competition.

What to Know When Choosing a Fork Oil

Fork Oil – Which do I use?

We sell a good amount of fork oil in Sioux Falls thanks to some great motorcycle shops who know how to maintain the various units out there. But if you have a shop manual, the right tools and some patience give it a try!  Some units are very simple, quick and easy.

A fork oil’s number-one task is to deliver consistency. Consistent dampening despite temperature changes. Consistent rebounds despite different terrain. Consistent performance so you can ride or drive confidently.

Consistency.

What fluid would provide the best shock consistency?

Water.

Yes, water. But you don’t want to use it in your shocks for reasons you can probably guess, but we’ll get to that in a bit.

What shocks do

The shocks on your dirt bike, race car, ATV or other vehicle absorb abnormalities in the terrain and help stabilize the ride. They also absorb impact when landing a jump, taking some of the beating off the vehicle and your body. And they “load up” with energy when approaching a jump, helping you fly over whatever’s in your way.

The shock uses fluid to control dampening and rebound.

Say you’re riding your dirt bike and land a jump. The force depresses a piston inside the shock that pushes fork oil through calibrated valves. The fluid’s rate of flow through the valves influences the amount of dampening and rebound.

A thin fluid flows faster and results in quicker, springier shock feel. In contrast, a thick fluid flows more slowly and results in slower rebound and stiffer shock feel.

Fork oil viscosity matters

The fluid’s viscosity (often thought of as its thickness) influences how fast or slow the oil flows through the shock valves. If you prefer quick rebounds, use a lighter fluid. If you like slower rebounds, use a heavier fluid.

Buy AMSOIL Shock Oil

Easy, right?

Sure, if the viscosity of the shock oil never changes.

However, cold ambient temperatures increase the oil’s viscosity, resulting in slower rebounds. Then, after you’ve made a few laps and the vehicle’s heated up, the fork oil thins as it warms. That’s because fluids become thinner when they warm up. Think of molasses or honey. The warmer oil flows faster through the shock valves, leading to inconsistent shock feel.

H2O, no

That’s why water theoretically would provide the most consistent shock feel. Its viscosity doesn’t change between 33ºF (0ºC) and 211ºF (100ºC).

On a cold morning, after a long ride or on a blazing-hot day, water maintains the same viscosity provided it doesn’t freeze or boil. When was the last time you had a thin or thick glass of water? Hence, it would flow at the same rate through the shock valves, resulting in consistent feel.

video
play-sharp-fill

Much more than flow, though

But the fork oil must do more than influence rebound and ride feel. It also must protect against wear and corrosion, two tasks at which water is notoriously bad.

The shock oil has to protect the shock tubes, seals and valves from wear as they constantly rub together. Minus good wear protection, the shock would tear itself apart in short order. Plus, the oil must form a layer on parts to prevent formation of corrosion. If corrosion starts, it won’t stop, spreading and depositing flakes of contaminant in the oil that act like sandpaper and scour metal parts until they’re worn out.

Look for a high-VI fork oil

Instead, look for a fork oil with a high viscosity index (VI). A higher VI indicates better resistance to viscosity changes throughout broad temperature swings. That translates into consistent shock performance and feel despite the ambient and operating conditions. And a consistent ride equals a more effective rider.

Points to consider when looking for fork oil

1) No standard viscosity

Your engine manufacturer recommends a specific viscosity of motor oil for best protection and performance. In the world of shocks, there are no universal viscosity requirements or recommendations. Each shock oil manufacturer is free to formulate its oils to whatever viscosity it deems appropriate. That means one brand’s “light” fluid could behave like another brand’s “medium” fluid, and so on.

2) Once you find a shock oil you like, stick with it

For the reasons listed above, avoid switching between fluids if you can. Once you have the proper suspension set-up for your body weight and riding style, stick with it. The shock oil is one of the biggest variables in your suspension tune, and messing with it can throw off suspension feel and your riding confidence.

3) Look at viscosity at 40ºC

If you decide to switch shock oil, compare the viscosity of the fluid you’re currently using at 40ºC to the same data for the new fluid. The closer the results, the more similar the oils will perform. Reputable manufacturers publish product data bulletins for their shock oils and post them online. If you can’t find a data sheet for the oil you’re considering, think twice before using it.

Buy AMSOIL Shock Oil

Customer Reviews