Sturgis.

For decades it’s been the rallying cry of bikers from across North America. Riding in the Black Hills of South Dakota quickens your senses and offers an elixir for the soul. So say the hundreds of thousands who pilgrimage to the Mecca of the motorcycle world every summer.

First held in 1938, the Sturgis Motorcycle Rally has grown from a small gathering of enthusiasts to the premier biker event of the year, attracting half a million riders to Sturgis, S.D. each summer.

As Official Oil of Sturgis, AMSOIL maintains a huge presence around town, including a corporate booth, where enthusiasts can learn about the entire AMSOIL product line and find out how to purchase AMSOIL products at wholesale pricing.

On display in the AMSOIL booth this year were bikes from Confederate Motorcycles as an introduction to our partnership with them.

Check out the bikes Team AMSOIL fell in love with during the 2019 Sturgis rally below.

Pabst Blue Ribbon Motorcycle Sturgis